Spec Work

Look. I don’t do ads often. Check out my portfolio… it’s just not the reason people come to me.

But I do do them. On my spare time, when I’m not staring at clouds and writing poetry, I’m creating what I’d love to see in the adworld.

So here’s me doo-dooing some ads.

Show me someone who doesn’t like a good 💩 joke and I’ll show you a badger recite Shakespeare.


Long & McQuade Musical Instruments

Brief:
Throughout the COVID-19 pandemic, people started to pick up old interests and new hobbies. Often, it would be in the form of instruments that they played in their yesteryears.

How can we appeal to this rekindled interest, introduce folk to affordable options, and debunk any stigma around used instruments?

Billboard OOH
Instagram
Print

Blundstone

Brief:
Describe the heritage, ruggedness, and preparedness found in a pair of Blundstones.

Oliver Jewellery

Brief:
Reimagine a new headline for an aged advertising campaign – I chose the Toronto classic, Oliver Jewellery’s “The Cash Man”.

spec ad for oliver jewellery - lost receipt
spec ad for oliver jewellery - sell it